Photographer marketing that gets you booked.
We help photographers grow their client base with marketing strategies that reflect your artistry and build your business.
You capture moments—now it's time to capture attention.
Growth Friday delivers marketing for photographers that’s both strategic and stunning. Whether you shoot weddings, portraits, products, or events, we help you attract ideal clients, increase bookings, and showcase your unique style across platforms that matter.
Most clients find photographers via social search or Google Maps.
- Over-saturation in search and social platforms
- Inconsistent inquiries and off-season booking slumps
- Difficulty differentiating from lower-cost competitors
- Lack of time or skills to run campaigns effectively
Our tailored solutions
Strategic SEO
- Optimize for location + niche queries like ‘wedding photographer in Austin’
- Build service pages for each specialty with high-conversion copy
- Improve visibility with image optimization and schema
Thoughtful Content Marketing
- Blog posts and galleries that tell a visual story
- Email flows that turn inquiries into long-term clients
- Content calendars for blog, social, and seasonal campaigns
Paid Search & Social Campaigns
- Instagram and Meta ads that spotlight your best work
- Google Ads for niche bookings and off-season traffic
- Retargeting for engaged visitors who didn’t yet inquire
Local & Reputation Optimization
- Google Business Profile setup and photo-first optimization
- Review generation workflows to build trust
- Directory listing on platforms like The Knot, Yelp, and local wedding sites
AI-Enabled Analytics & Reporting
- Visual dashboards that track leads, traffic, and conversion rate
- Insights into what portfolio content drives results
- Custom reports by service, season, or audience
They combine the latest and greatest tech tools, apps and industry knowledge with good old fashioned customer service.
Kelly Conkright
The Brand Terminal
Our 360° Process
We’re not just your marketing team—we’re your growth partner. Here’s how we build trust, strategy, and results together
Discovery
Work directly with senior strategists and content specialists, not interns
Planning
Create a unified strategy combining organic, paid, reputation, and local
Execution
Implement SEO, content, ads & compliance checks in parallel.
Measurement
Use AI dashboards to surface insights weekly.
Iterate
Refine based on analytics, ongoing content & competitor moves.
Featured Case Study
How Open Influence claimed Page 1 rankings and cut LinkedIn ad costs by 47% in just 30 days.
Challenge
They were struggling with a visibility bottleneck. Their offering is sophisticated and their client work is high-profile. They have strong B2B relationships. They did not have Page 1 rankings for top-converting terms. They lacked a scalable strategy to get their thought leadership in front of enterprise buyers. They needed a way to turn PR coverage into SEO equity. They also needed to improve paid media ROI.
Solution
Growth Friday designed a three-pronged authority and demand generation strategy. The first focus was building organic visibility through strategic SEO. The second focus was earning media credibility with targeted PR campaigns. The third focus was expanding reach with precision-targeted paid media. Each pillar was designed to work together for maximum impact. The strategy aimed to improve search rankings, brand authority, and lead quality simultaneously. It ensured that every channel reinforced the others to accelerate results.
Results
Why Growth Friday?
360° Focus
One integrated strategy—no silos, just results
Expert-Led
Work directly with senior strategists and content specialists, not interns
Compliance-Savvy
Copy approved for bar rules; we stay on the right side of advertising.
Transparent & Collaborative
Weekly reports in plain English, proactive communication.
Frequently asked questions
Yes. You’ll have access to the ad account and see exactly how your budget is being used. Plus, you’ll receive clear monthly reports and optimization notes - no black box.
Meta Ads often generate lower-cost impressions and clicks than Google - making them ideal for top-of-funnel awareness and mid-funnel nurturing. They work best when paired with a strong website and email follow-up.
You'll receive a monthly report that breaks down what’s working, what we’re optimizing, and where we’re headed next. We’ll also schedule a monthly strategy call via Zoom to walk through everything and answer questions live - no jargon, no fluff.
National SEO fuels your thought leadership and attracts top-of-funnel traffic - which we retarget through paid ads, nurture via email, and reinforce with social and PR. It’s a long-term growth driver that multiplies results when combined with other channels.
Absolutely. We start with a full audit, then restructure targeting, creative, and tracking to turn underperformers into ROI drivers.
Reviews from happy clients.
Don’t just take our word for it—hear directly from the leaders who’ve partnered with Growth Friday to turn strategy into sustainable growth.
Ready to finally grow with confidence?
Book a free, no-obligation audit tailored for your firm.
