User Experience > Website Maintenance

Website maintenance that keeps your site secure and performing.

A high-performing website is never “finished.” To stay secure, fast, and effective, it requires ongoing attention. As part of our Growth 360 program, our website maintenance service ensures your site remains updated, functional, and optimized—so it continues to support your marketing strategy and deliver a seamless user experience for every visitor.

Trusted by firms that don’t believe in flings

What’s included in our website maintenance managed service.

Security monitoring and updates.

We actively protect your site from potential vulnerabilities by keeping your CMS, plugins, and security tools updated to the latest stable versions. Our ongoing monitoring scans for suspicious activity and weaknesses that could be exploited, reducing the risk of hacks or data breaches. By staying ahead of threats, we safeguard not only your website but also the trust and confidence of your visitors.

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Performance optimization.

A slow website frustrates users and hurts conversions. We regularly review page load speed, optimize images, fine-tune caching, and adjust technical configurations to ensure your site runs at peak performance. Faster load times keep visitors engaged, improve mobile usability, and positively influence your search engine rankings.

Chat conversation showing 145% traffic increase from SEO efforts

Content and design updates.

Your website should evolve alongside your business. We manage routine updates such as revising team bios, refreshing service descriptions, uploading new imagery, or adjusting page layouts to highlight fresh offers. These updates keep your site looking current, aligned with your brand, and relevant to your audience.

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Technical issue resolution.

Technical problems can appear without warning—broken links, formatting issues, or compatibility errors after updates. We identify and fix these issues quickly, preventing them from disrupting the user experience or interfering with your active marketing campaigns. This proactive approach helps your site remain functional and user-friendly at all times.

Growth Friday checklist with completed orange checkmarks on document

Backup and recovery.

We schedule secure, automated backups of your site’s files and database, stored safely offsite for maximum protection. In the rare event of a crash, hack, or accidental deletion, we can restore your site to a fully functional state quickly. This built-in safety net minimizes downtime and ensures business continuity.

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Analytics review and reporting.

We monitor key metrics such as traffic patterns, bounce rates, and conversion activity to identify opportunities for improvement. Our reporting highlights trends, uncovers performance bottlenecks, and guides data-driven decisions that enhance your site’s role in your Growth 360 strategy.

Statistics graph showing 145% traffic increase from SEO efforts

They combine the latest and greatest tech tools, apps and industry knowledge with good old fashioned customer service.

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Kelly Conkright

The Brand Terminal

What it is like working with Growth Friday.

Working with Growth Friday is refreshingly clear, collaborative, and data-driven. We don’t disappear behind deliverables—we show our work, share insights, and keep you looped in every step of the way. Here’s what the experience looks like:

1

Proactive communication.

You will never have to wonder what is happening behind the scenes with your website. We keep you informed with clear updates on what maintenance has been completed, why each action was necessary, and how it directly benefits your site’s performance. This transparency means you can see the value in every task we perform and feel confident that your website is being cared for with attention to detail.

2

Seamless integration with Growth 360.

Because your website is a core part of your Growth 360 strategy, our maintenance work is designed to fully align with your broader marketing efforts. We coordinate updates to support live campaigns, ensure your site is ready for new launches, and make sure there are no disruptions that could impact user experience or lead flow. Everything we do fits within the bigger picture of your growth plan.

3

Expert oversight.

Our team brings both technical skill and marketing insight to every decision. This means we are not just applying updates or fixing bugs - we are thinking about how each change affects your site’s usability, search performance, and conversion potential. With decades of combined experience, we know how to balance the technical requirements of site maintenance with the strategic goals of your business.

4

Fast response times.

When something goes wrong, every minute counts. We respond quickly to any issues, whether it is a broken form, a plugin conflict, or a sudden drop in performance. By resolving problems before they escalate, we keep your site online, functional, and working for your business without unnecessary downtime.

5

Continuous improvement.

We treat website maintenance as an ongoing opportunity to enhance performance - not just as a checklist of repairs. As we monitor your site, we identify new ways to improve speed, usability, security, and content. Over time, these incremental improvements add up to a website that becomes more effective and efficient every month.

Our reputation, verified

We have a 5 star Google rating earned through years of keeping professional service firm websites protected, fast, and reliable. From safeguarding against security threats to preventing costly downtime, our maintenance service ensures your site consistently delivers a smooth, high-quality experience for every visitor.

“Working with Growth Friday has been an absolute pleasure!”
Working with Growth Friday has been an absolute pleasure! Their whole team is so knowledgeable, and I appreciate how patiently they explain SEO best practices so I can develop data-driven content strategy. I would strongly recommend Growth Friday to any business seeking to amplify its digital presence.
Hillary Lyons
Head of Marketing
“Daniel and the wonderful team at Growth Friday are both perfectly professional and personable.”
Daniel and the wonderful team at Growth Friday are both perfectly professional and personable. They combine the latest and greatest tech tools, apps and industry knowledge with good old fashioned customer service. As a small business that relies on smart strategies for growth, I would not go to anyone else!
Kelly Conkright
The Brand Terminal
"We started working with Growth Friday recently and have been very pleased with the results."
We started working with Growth Friday recently and have been very pleased with the results. Daniel and team are great to work with and are very knowledgable about helping small businesses grow.
Michael Rapetti
Founder
“They are always available for me and monitor my account very thoroughly.”
Growth Friday has been very active with my company in promoting my online presence and has been very successful in reaching the goals we established. They are always available for me and monitor my account very thoroughly.
David Levinson
The Levinson Law Firm
“I am thrilled with the work Growth Friday has done”
I am thrilled with the work Growth Friday has done to increase my law firm's organic search results and to correct technical issues with our web site. In just a few months, the number of keywords for which my firm's web site ranked on the first page of Google more than tripled and the number of qualified leads calling my office increased more than 25%. It has also been a pleasure to work with Daniel and his staff. In addition to regular reports updating me on the specific work being accomplished, they regularly check in by phone and videoconference to make sure they are making progress on my specific objectives. I highly recommend them.
John Howley
The Howley Law Firm P.C.
"We started working with the team at Growth Friday for nearly six months now, and we’re so glad we did."
We started working with the team at Growth Friday for nearly six months now, and we’re so glad we did. I appreciate their professionalism because their structured approach did not only help grow our business, but their weekly reports with video explanations helped us understand the “science” behind SEO. If you start working with Growth Friday, beware that the results don’t show up right away; in our experience, the best impact began to show after two months. I highly recommend Growth Friday to anyone looking to boost their marketing efforts.
Cihan Bilir
Co-founder
"Such a great experience to work with the team!"
Such a great experience to work with the team!!! They are professional with digital marketing, know how to raise search rankings and everything related to digital marketing. Also Sage is so friendly, always available for us when we have questions or anything we want to talk about. Recommended!!!
Ming Zhang
Marketing Director
"Over the past 3 months the Growth Friday team have provided an excellent service."
Following issues with our previous SEO provider I signed up with Growth Friday to repair and improve our website SEO. Over the past 3 months the Growth Friday team have provided an excellent service and dramatically improved the visibility of my website. Thank you for all your help guys.
Club Chef
Founder, CEO

Ready for a website that works around the clock?

We will keep your site secure, updated, and performing at peak capacity - so you can focus on winning clients and growing your business while we manage the details behind the scenes.