Marketing for medical spas that scales with you.

We build and run full-funnel digital marketing strategies that help med spas grow revenue, increase bookings, and stand out in competitive markets.

Growth Friday understands that marketing for medical spas is about more than pretty ads—it’s about building lasting demand for your treatments and services.

Whether you’re targeting new patients for injectables or promoting seasonal laser specials, we help you get measurable results with a mix of smart strategy, high-converting creative, and ROI reporting you can actually use.

Targeted ads drive spikes in seasonal med spa bookings.
Targeted ads drive spikes in seasonal med spa bookings.

Medical Spas marketing challenges

Medical Spas face unique barriers:

  • Ad fatigue from overused offers like Botox discounts
  • Low retention and inconsistent patient rebooking
  • Agency partners that don’t understand your compliance or local restrictions
  • Too much time spent chasing leads that never show

Our tailored solutions

Growth Friday delivers a full-funnel system built for Medical Spas:

Strategic SEO

  • Rank for treatment-specific searches (e.g., ‘laser hair removal near me’)
  • Optimize service pages with intent-focused keywords
  • Support local rankings through listings, backlinks, and citations
Growth Friday SEO experts website search interface with logo

Thoughtful Content Marketing

  • Educational blog posts on treatments, pre- and post-care
  • Social media content calendars and scripts
  • Reactivation emails and VIP patient campaigns
Growth Friday social media dashboard with ROI graph and location markers

Paid Search & Social Campaigns

  • Targeted Google Ads for high-converting treatment keywords
  • Instagram & Meta ads optimized for conversions
  • Custom landing pages with split testing
Digital marketing profile with social media icons and SEO strategy tags

Local & Reputation Optimization

  • Review management for trust and compliance
  • Local SEO to dominate maps for each treatment
  • Automated follow-ups for testimonials and referrals
Location map with star ratings for Growth Friday, Agency X, and Studio Y

AI-Enabled Analytics & Reporting

  • Dashboards that track ROI by treatment and offer
  • Lead-to-booking attribution across channels
  • Automation that flags drop-off or high CAC issues
Chat interface showing SEO traffic increase conversation with profile icons

They combine the latest and greatest tech tools, apps and industry knowledge with good old fashioned customer service.

Professional headshot of a smiling woman in a white blazer against gray background

Kelly Conkright

The Brand Terminal

Our 360° Process

We’re not just your marketing team—we’re your growth partner. Here’s how we build trust, strategy, and results together

1

Discovery

Work directly with senior strategists and content specialists, not interns

2

Planning

Create a unified strategy combining organic, paid, reputation, and local

3

Execution

Implement SEO, content, ads & compliance checks in parallel.

4

Measurement

Use AI dashboards to surface insights weekly.

5

Iterate

Refine based on analytics, ongoing content & competitor moves.

Featured Case Study

Why Growth Friday?

360° Focus

One integrated strategy—no silos, just results

Expert-Led

Work directly with senior strategists and content specialists, not interns

Compliance-Savvy

Copy approved for bar rules; we stay on the right side of advertising.

Transparent & Collaborative

Weekly reports in plain English, proactive communication.

Frequently asked questions

Why is UX so important for service businesses?

Because trust is everything. A clunky or confusing site turns off visitors instantly. Smart UX builds confidence, guides users through your content, and makes contacting you frictionless.

How does PR fit into the overall 360° approach?

PR boosts visibility, builds domain authority for SEO, creates social content fuel, and differentiates you from competitors. It’s an underused channel that becomes a force multiplier when connected to the rest of your marketing.

Is everything mobile-optimized?

Always. Every site and page we build is responsive and designed for real-world user behavior across devices.

How does AI play into your SEO process?

We use AI to surface keyword gaps, monitor SERP shifts, and speed up analysis — but every strategic decision is still human-led. Think smarter insights, not autopilot execution.

Can you manage our email marketing too?

Yes. We handle strategy, writing, design, and automation — whether you're nurturing leads or re-engaging past clients.

Reviews from happy clients.

Don’t just take our word for it—hear directly from the leaders who’ve partnered with Growth Friday to turn strategy into sustainable growth.

“Working with Growth Friday has been an absolute pleasure!”
Working with Growth Friday has been an absolute pleasure! Their whole team is so knowledgeable, and I appreciate how patiently they explain SEO best practices so I can develop data-driven content strategy. I would strongly recommend Growth Friday to any business seeking to amplify its digital presence.
Hillary Lyons
Head of Marketing
“Daniel and the wonderful team at Growth Friday are both perfectly professional and personable.”
Daniel and the wonderful team at Growth Friday are both perfectly professional and personable. They combine the latest and greatest tech tools, apps and industry knowledge with good old fashioned customer service. As a small business that relies on smart strategies for growth, I would not go to anyone else!
Kelly Conkright
The Brand Terminal
“They are always available for me and monitor my account very thoroughly.”
Growth Friday has been very active with my company in promoting my online presence and has been very successful in reaching the goals we established. They are always available for me and monitor my account very thoroughly.
David Levinson
The Levinson Law Firm
“I am thrilled with the work Growth Friday has done”
I am thrilled with the work Growth Friday has done to increase my law firm's organic search results and to correct technical issues with our web site. In just a few months, the number of keywords for which my firm's web site ranked on the first page of Google more than tripled and the number of qualified leads calling my office increased more than 25%. It has also been a pleasure to work with Daniel and his staff. In addition to regular reports updating me on the specific work being accomplished, they regularly check in by phone and videoconference to make sure they are making progress on my specific objectives. I highly recommend them.
John Howley
The Howley Law Firm P.C.

Ready to finally grow with confidence?

Book a free, no-obligation audit tailored for your firm.