Meta Ads management for measurable growth.
With over three billion active users across Facebook and Instagram, Meta Ads offer one of the most powerful ways to connect with your audience - but only if you know how to use the platform strategically. At Growth Friday, our Growth 360 approach to paid media ensures your Meta Ads are not just running but performing, driving measurable results and delivering a clear return on ad spend.
Whether you want to generate leads, boost e-commerce sales, or build brand awareness, we combine data-driven targeting, compelling creative, and continuous optimization to make sure your Meta Ads deliver.
Trusted by firms that don’t believe in flings
What’s included in our Google Ads management service.
Campaign strategy.
We start by getting to know your business, your audience, and your goals. Then we design a Meta Ads strategy that aligns perfectly with your objectives. This includes identifying the most effective campaign types, selecting the right ad formats, defining clear success metrics, and mapping out a full-funnel approach to capture both immediate opportunities and long-term growth. Every campaign we launch has a clear purpose and a plan for how it will deliver measurable ROI.
Creative development.
Our creative process blends data-driven insights with compelling storytelling. We design visually engaging ad creatives and write conversion-focused copy that resonates with your audience. From static images and carousel ads to high-impact videos, every creative is optimized to stop the scroll and encourage action. We also adapt creative to different stages of the customer journey so that the right message reaches the right person at the right time.
Audience targeting and segmentation.
Meta’s targeting capabilities are powerful, but they require precision. We use advanced targeting to reach specific demographics, interests, and behaviors while also building custom audiences from your website visitors, CRM data, and past customers. By segmenting audiences and tailoring messaging to each group, we ensure your ad budget is spent on the people most likely to engage, convert, and become long-term customers.
Conversion tracking and analytics.
We install and configure Meta Pixel tracking to capture key actions on your website, such as purchases, form fills, and content engagement. This allows us to measure campaign performance with accuracy, understand the customer journey in detail, and identify where optimizations will have the biggest impact. Our tracking setup also provides valuable first-party data that strengthens both your short-term ad targeting and long-term marketing strategy.
A/B testing and optimization.
Continuous improvement is at the heart of our Meta Ads management. We run structured A/B tests on creatives, headlines, calls to action, and audience segments to identify what works best. Based on the results, we make data-driven adjustments that steadily improve performance over time — reducing cost per lead, increasing conversion rates, and ensuring your campaigns stay competitive in a fast-changing ad environment.
Transparent reporting and client portal.
We believe you should always know exactly how your campaigns are performing. That’s why we provide detailed, easy-to-understand reports that show key metrics, ROI, and actionable insights. Through our secure client portal, you have 24/7 access to campaign performance dashboards, historical data, and updates from our team. This transparency ensures you are never left wondering where your ad spend is going or what results it is delivering.
They combine the latest and greatest tech tools, apps and industry knowledge with good old fashioned customer service.
Kelly Conkright
The Brand Terminal
What it’s like working with Growth Friday.
When you choose Growth Friday, you are not just hiring an agency to run your ads - you are gaining a dedicated partner focused on delivering measurable growth. We bring clarity, strategy, and execution to every stage of your marketing, ensuring that your investment works harder and delivers more impact. Here is what you can expect when working with us.
A true growth partner.
We work as an extension of your team, understanding your business as if it were our own. Every strategy is tailored to your goals, market, and customers.
Full transparency.
You get complete visibility into your campaigns through clear reporting and our client portal, so you always know exactly what is happening and why.
Data-driven decision making.
We rely on analytics and performance data — not guesswork — to make informed adjustments that keep your campaigns moving forward.
Integrated marketing strategy.
Our Growth 360 approach connects SEO, content, paid media, and user experience so every channel supports the others for maximum impact.
Continuous optimization.
We never “set and forget.” Your campaigns are monitored, tested, and refined regularly to ensure long-term performance and ROI.
Proven results, trusted by clients.
Our clients see more than improved ad performance and measurable business growth. With a consistent 5-star Google rating and success stories from companies across multiple industries, Growth Friday has earned a reputation for delivering Meta Ads campaigns that turn impressions and clicks into qualified leads, sales, and long-term customers.
Ready to dominate your market?
We help you get noticed, engaged with, and chosen by the right audience through targeted Meta Ads campaigns that deliver measurable results.
