Content that builds credibility, and converts.
Content marketing isn’t just about posting, it’s about positioning. At Growth Friday, we turn your dental practice’s expertise into strategic content that educates, earns trust, and drives real patient pipeline. From scroll-stopping social to credibility-building PR to targeted email journeys, every asset is built to engage the right audience with the right message - at the right time.
Trusted by dental practices that don’t believe in flings
Three channels, one cohesive story.
The most effective content strategies connect across platforms. That’s why our approach spans organic social, PR, and email marketing - each working in sync to elevate your voice, expand your reach, and turn attention into action.
Social media.
Transform your expertise into high-impact social content that builds visibility, drives engagement, and keeps your practice top of mind where it matters most.
We transform your IP into channel-native content designed for visibility and engagement. From polished carousels on LinkedIn to timely thought leadership posts, our team handles ideation, writing, design, and scheduling—so your practice stays active, relevant, and worth following.
- Strategic planning and monthly content calendars
- Platform-specific writing and design
- Visuals designed for reach and readability
- Scheduled posting and performance tracking
- Profile optimization and engagement support
PR
Earned media and syndicated news, that earns trust
Get featured where your audience pays attention. We secure earned media, thought leadership placements, and syndicated content that boosts credibility, sharpens positioning, and helps you stand out in a noisy market.
- Thought leadership article writing and pitching
- Syndicated placements across credible news outlets
- Targeted media list development
- Editorial calendar alignment
- Brand and dentist bio development
Email marketing.
Stay relevant in your client’s Inbox.
Smart sequences. Clear copy. Actionable CTAs. We create and manage strategic email flows that move leads through the funnel - from welcome series to newsletters to reactivation campaigns - delivering the right message at every stage of the buyer journey.
- Automated sequences and drip campaigns
- Newsletters and one-off campaign management
- Copywriting, design, and list segmentation
- Re-engagement and win-back campaigns
- Performance tracking and optimization
Success stories in content marketing.
Want to see it in action? Here’s how our content strategies have helped dental practices build authority, grow their audience, and drive consistent inbound leads.
Working with us.
We partner with dental practices who are serious about growth, and over the guesswork. Whether you’re a general dentist, orthodontist, or dental implant center, our clients come to us when they’re ready to scale with clarity, not chaos.
Your reputation is your business’s most valuable asset.
That’s why our approach to content marketing isn’t just about clicks and impressions. It’s about building authority, earning trust, and making your brand the obvious choice in a competitive market.
With Growth 360, you get authentic, AI-enabled strategies that elevate your message, protect your credibility, and generate high-quality leads - consistently and sustainably.
What our clients say.
Results matter, but so does the experience. Hear from the practices who’ve trusted us to grow their brand, elevate their voice, and actually follow through on what we promise.
Our tech stack.
For growth-minded dental practices, our integrated tools bring tracking, reporting, and performance into one clear picture.
Ready to get started?
Frequently asked questions
We secure earned media and create thought leadership pieces that build brand authority. These stories are then repurposed across channels to maximize visibility and trust.
We produce blogs, landing pages, whitepapers, PR articles, social posts, and email campaigns — all tied to a clear content strategy and conversion goal.
Yes. We handle strategy, writing, design, and automation, whether you're nurturing leads or re-engaging past patientd.
We do. From content calendars to post creation and performance tracking, we manage your social presence to support both brand engagement and search visibility.
Once tracking and landing pages are live, Google Ads and GBP can produce calls and bookings quickly. SEO and content typically take longer (think months, not weeks) but compound and lower cost per acquisition over time. The most reliable approach is to run both together under one plan - early momentum from paid, durable growth from organic.
Content that reduces patient risk and proves outcomes:
- Before-and-after galleries (with clear captions and consent)
- Patient testimonials/reviews and short video stories
- Procedure pages that explain steps, recovery, risks, cost & financing/insurance
- Comparison pages (implants vs. dentures, Invisalign vs. braces)
- Emergency and same-day availability info
- Dentist bios, credentials, technology, and sterilization/safety
- Localized pages and GBP posts that match how patients search