How Honest Chiropractic Used Growth 360 to Become Omaha’s Go-To Prenatal Clinic

Honest Chiropractic had a great reputation, but little online visibility. With Growth Friday’s Growth 360 approach, they gained top rankings for high-intent local searches like “pregnancy chiropractor near me Omaha,” added 18 keywords to Google’s Top 10, and became the go-to clinic for prenatal care in their area. Local SEO + strong content + better UX = measurable, lasting growth.

Honest Chiropractic teamHonest Chiropractic logo

The Challenge

Honest Chiropractic had a loyal client base and a strong local reputation, but online, they were nearly invisible. Despite offering specialized prenatal and family-focused care, they weren’t appearing in search results for terms like “pregnancy chiropractor near me Omaha.” With competitors gaining digital traction, the Honest team needed more than just SEO. They needed a local visibility strategy built for today’s search landscape.

Our Growth 360 Solution

We applied Growth Friday’s Growth 360 framework, starting with a deep dive into Honest Chiropractic’s digital presence. From there, we executed an integrated strategy across key pillars:

Organic Search (Local SEO)

  • Optimized Google Business Profile
  • Built out geo-targeted landing pages for Omaha, Papillion, and Bellevue
  • Implemented local schema and service-based markup
  • Targeted “near me” and pregnancy-related chiropractic terms

Content Marketing

  • Updated core service content to focus on prenatal and family care
  • Added structured Q&A and location-specific relevance for better AI visibility
  • Supported on-page SEO with blog-style explainer content to increase topical authority

User Experience

  • Audited page structure and content hierarchy for mobile-first performance
  • Improved calls-to-action and local trust signals across service pages
“Daniel and the wonderful team at Growth Friday are both perfectly professional and personable.”
Daniel and the wonderful team at Growth Friday are both perfectly professional and personable. They combine the latest and greatest tech tools, apps and industry knowledge with good old fashioned customer service. As a small business that relies on smart strategies for growth, I would not go to anyone else!
Kelly Conkright
The Brand Terminal

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