Paid search

Ad spend that drives pipeline—not just clicks

Paid media should deliver more than impressions. At Growth Friday, we build ad campaigns engineered for ROI—from precise targeting to conversion-optimized creative. Whether it’s Google, Meta, or LinkedIn, we help you reach high-intent buyers where they’re already searching, scrolling, and decision-making.

Book a consultation

Trusted by firms that don’t believe in flings

Three platforms, one unified strategy

Every ad platform has its strengths—but without alignment, your results stay scattered. Our Paid Media strategy spans Google Ads, Meta Ads, and LinkedIn Ads, giving you full-funnel reach with messaging that clicks and converts across channels.

Google Ads

We manage search, display, and remarketing campaigns designed to capture bottom-of-funnel buyers. From keyword strategy to landing page alignment, every campaign is optimized for quality leads—not wasted spend.

Meta Ads

We create high-impact, visual-first ads that stop the scroll and spark interest. Perfect for retargeting, audience education, and top-of-funnel awareness—especially when paired with strong content.

LinkedIn Ads

Target decision-makers with precision. We craft and manage campaigns tailored to professionals, firms, and B2B buyers—turning platform-level insights into scalable deal flow.

“I am thrilled with the work Growth Friday has done”
I am thrilled with the work Growth Friday has done to increase my law firm's organic search results and to correct technical issues with our web site. In just a few months, the number of keywords for which my firm's web site ranked on the first page of Google more than tripled and the number of qualified leads calling my office increased more than 25%. It has also been a pleasure to work with Daniel and his staff. In addition to regular reports updating me on the specific work being accomplished, they regularly check in by phone and videoconference to make sure they are making progress on my specific objectives. I highly recommend them.
John Howley
The Howley Law Firm P.C.

Google Ads

Search is shifting — and we make sure your brand stays visible in AI-generated answers.

Our AI SEO approach optimizes your site structure, schema, and content so it appears in tools like ChatGPT, Gemini, and other emerging AI search engines. We stay ahead of how information is retrieved — so your firm isn’t left behind. Think of it as future-proofing your findability.

  • Structured data & schema optimization for AI parsing
  • Indexing for AI assistants, not just search engines
  • Conversational content formatting for better AI summary inclusion
  • Continuous testing as AI results evolve
Get started

Meta Ads

If your services extend beyond a single city, your SEO should too.

We create multi-market strategies that boost visibility in national rankings, elevate your domain authority, and attract high-value leads — all without diluting your brand. Whether you're targeting the U.S. as a whole or focusing on high-value regions, we tailor your content and technical SEO to compete where it counts.

  • Keyword targeting for national and industry-specific terms
  • Content hubs to signal topical authority
  • Site architecture that scales with your reach
  • Performance analytics to track impact by region or market
Get started

LinkedIn Ads

Local search is often where intent is highest.

We optimize your Google Business Profile, create city-specific landing pages, manage reviews, and build local backlinks — ensuring you show up when nearby prospects are ready to take action. It’s how professional firms turn digital visibility into booked appointments.

  • GBP optimization and review strategy
  • Local citations and link-building
  • Hyperlocal content (city/service pages)
  • Conversion tracking (calls, directions, form fills)
Get started

Success stories in content marketing

Wondering what performance looks like when paid strategy clicks? Explore how we’ve helped clients generate qualified leads, lower CAC, and finally make paid spend feel worth it.

No items found.

Working with us

We work with professional service firms who are ready to scale but tired of fragmented marketing. From consultants to law firms to design studios, our clients want a trusted growth partner and not just another vendor.

Your reputation is your most valuable asset.

That’s why our digital marketing isn’t just designed to drive traffic: it’s built to earn trust.

We partner with professional service firms to deliver authentic, AI-enabled, 360° strategies that elevate your brand, protect your credibility, and create a steady stream of high-quality leads—without shortcuts or compromises.

Meet our team
Daniel Harman
Jenifer Golden
Michelle Cope
David Wong
Damien Bastin
Sage Longo

Daniel Harman

CEO, Founder

Jenifer Golden

Marketing Advisor

Michelle Cope

Content Writer

David Wong

Content Manager

Damien Bastin

Technology Advisor

Sage Longo

Sales & Account Manager

Reviews from happy clients.

Real results. Real relationships. Here’s what our clients say about working with a team that delivers and actually gives a damn.

“Daniel and the wonderful team at Growth Friday are both perfectly professional and personable.”
Daniel and the wonderful team at Growth Friday are both perfectly professional and personable. They combine the latest and greatest tech tools, apps and industry knowledge with good old fashioned customer service. As a small business that relies on smart strategies for growth, I would not go to anyone else!
Kelly Conkright
The Brand Terminal
“They are always available for me and monitor my account very thoroughly.”
Growth Friday has been very active with my company in promoting my online presence and has been very successful in reaching the goals we established. They are always available for me and monitor my account very thoroughly.
David Levinson
The Levinson Law Firm
“I am thrilled with the work Growth Friday has done”
I am thrilled with the work Growth Friday has done to increase my law firm's organic search results and to correct technical issues with our web site. In just a few months, the number of keywords for which my firm's web site ranked on the first page of Google more than tripled and the number of qualified leads calling my office increased more than 25%. It has also been a pleasure to work with Daniel and his staff. In addition to regular reports updating me on the specific work being accomplished, they regularly check in by phone and videoconference to make sure they are making progress on my specific objectives. I highly recommend them.
John Howley
The Howley Law Firm P.C.

Our tech stack

We work with professional service firms who are ready to scale but tired of fragmented marketing.

Ready to get started?

Unified Expertise
Actionable Data
Rapid ROI
Book a consultation

Frequently asked questions

How is PR part of content marketing?

We secure earned media and create thought leadership pieces that build brand authority. These stories are then repurposed across channels to maximize visibility and trust.

What types of content do you create?

We produce blogs, landing pages, whitepapers, PR articles, social posts, and email campaigns — all tied to a clear content strategy and conversion goal.

Can you manage our email marketing too?

Yes. We handle strategy, writing, design, and automation — whether you're nurturing leads or re-engaging past clients.

Do you plan and post social content?

We do. From content calendars to post creation and performance tracking, we manage your social presence to support both brand engagement and search visibility.